Perhaps the best place to start when starting a new business, or refreshing an outdated business is to work with a brand agency. Utilizing a brand agency helps to communicate your company’s unique offerings, voice, values and offerings in a visually appealing way. A brand agency will help your company create brand collateral from logos, flyers, website copy and design, brand guides and more.
The importance of having a solid brand for your company is that the collateral, brand voice and logo created from your initial investment will be the cornerstone for how your employees and customers view your business. Ensuring that everything is on brand will provide a positive viewpoint for how your company will be presented to the world.
YouWho Digital, brand agency offers strategic brand development and collateral to put your company’s vision at the forefront.
85% of companies have brand guidelines
Shared values drive 64% of brand relationships
81% of consumers need to a trust a brand to consider buying
55% of brand first impressions are visual
Do you ever wonder why Apple is so successful? It’s because the brand Apple built is consistent, trustworthy, and easily recognizable. The story of how Apple was created is also extremely memorable for most consumers. When building a new brand, it’s important that your company takes the same stance.
Your brand and logo communicates to customers about who you are, what you do and why they should do business with you. Working with a brand agency allows your company to work through these challenges, from your company’s values and mission, brand voice and tone, messaging and storytelling, logo design, color scheme and more. All of these elements are important to ensuring the brand you are presenting to the world will be memorable to customers.
Having a brand that is consistent online appears more trustworthy for potential customers. Especially if you are looking for new customers for your product or service it’s imperative that the customer feels comfortable with you. Taking the good work that is provided in a branding strategy session and brand guide will lead your business to future success.
Work with YouWho Digital, brand agency to create a solid foundation for your company’s brand. We offer brand development services which include a strategic process of creating and distinguishing your company’s logo, messaging, goods and/or services from the competition. The brand development process is ongoing depending on your company’s goals.
We offer a brand strategy workshop to help our clients find their company’s tone/voice, mission statement, core values, brand identity and more. Creating a strong brand from the forefront is imperative in creating brand awareness, building brand loyalty, repeat customers and beyond. When working with our brand agency if your company completes a brand strategy workshop we offer a branding deck at the end of the process that outlines your company’s brand which makes it easier for you to communicate the stated brand guidelines to your employees, potential customers and investors.
Your logo is perhaps the most recognizable aspect of your company, which means you should spend a good deal of time creating the best logo that speaks to your company’s mission and values. A good logo should grab attention, make a strong first impression, and is the foundation of your brand identity. Working with YouWho Digital, we specialize in logo designs to ensure the logo is memorable and separates you from the competition creating a final product that fosters brand loyalty for repeat customers. Our team also ensures your logo is produced in the proper format to be used across all channels from social media, website, print collateral and more.
Once you have a solid brand in place it’s time to put that work to good use! Our brand agency specializes in creating all types of print and digital collateral for your business from flyers, business cards, PPC ad collateral, and beyond. Contact us today to learn more about the brand collateral services we offer. We also offer various content creation packages depending on your company’s needs which can then be used on relevant brand collateral. At YouWho Digital we aim to make it a one-stop shop for all your digital marketing needs.